ELEMENT - G&T

G&T features a refreshing gradient green dial with sunray polishing to add eye-catching vibrancy in the light. It's colour and finish is inspired by fresh botanicals that make up a ice cold gin and tonic. The green dial is paired with a lime skin green lacquered second hand and bright lime minute markers.

The unique board indexes are crafted into thick batons before the top surface is diamond cut into 3 distinct polished and brushed surfaces, with a double index denoting 12’o’clock. These signature markers are coated in precious rhodium for a beautiful silver finish. Each indices has been hand-filled with BGW9 Super-LumiNova for an impressive night time glow, before being carefully hand-applied to the dial.

When we launched our brand during the 2020 pandemic, we had nowhere to physically show customers our watches. Luck came from Cambridge Distillery's William and Lucy Lowe who proposed a short Christmas pop up in the their much celebrated Gin Laboratory in the heart of Cambridge's old town.

Fast forward nearly 5 years and we are privileged the Cambridge Gin Lab remains our second home! It's the best place to try and buy our watches, and of course enjoy an ice cold G&T.

After the pre-order ends the celebratory G&T colour way will only be available to buy in person at our Cambridge boutique.

At 39.5mm in diameter, a lug-to-lug of 46.5mm and 11.6mm thick, the Element has presence whilst being elegant, sleek and ideal for a range of wrist sizes.

The Element's unique case has dramatic curves flowing from lug to lug. It has a striking mix of brushed, polished and bead blasted finishes.

With it's 200m of water resistance, impressive scratch resistant coating and ample BGW9 Superluminova the Element is ready for wherever your next adventure takes you. But its a watch not just for the extremes; The Element has an elegant side with it's sweeping curves and expert finishing, a watch refined and understated to suit moments of much needed downtime.

We know the bracelet can make or break a watch, that's why we've left no detail of our unconsidered. From it's fully articulating screw links to it's micro adjustment buckle, this is a bracelet that delivers, shaped directly with the watch community.

It's beautifully tapered links from 20mm down to 16mm at the buckle, double quick release pins and impressive scratch resistant coating of 1200-1300HV creates a bracelet that is both elegant and ruggedly durable.

Each Element is hand assembled and inspected by our expert UK assembly partner Horologium, who regulate the Miyota 9039 movement to a tolerance of +/- 10 seconds per day.