Beaucroft is the Cambridge watch company, we create British designed, classic mechanical watches with modern flair, capturing the good vibes of Cambridge.

A Modern Timekeeping Classic

The Beaucroft Senate is a clean and contemporary mechanical watch; a classic style with a splash of vibrant colour and modern design.

Bold, refreshing and inviting.

CAMBRIDGE BLUE
The wrist of a woman wearing the white Beaucroft Senate watch with Cambridge blue leather strap in the sun

Crisp, classic and playful.

HOUSE WHITE

Vibrant, majestic and spirited.

eden green
The wrist of a man wearing the stone Grey Beaucroft Senate watch at Kings College

Smart, classic & sophisticated.

stone grey

Rich, moody & vibrant.

deep blue

We welcome everyone

Beaucroft strives to create classic and eye-catching mechanical watches that are affordable and accessible to more people. The transferable and gender neutral nature of Beaucroft's watches means there are no restrictions on who should enjoy our timepieces, and no rules on where, and when they should be worn.

We are made by the stories of our customers, and believe our watches should be shared, loved, and built to accompany both daily life and the most memorable moments.

The Beaucroft watches independent British team on Senate House passage in Cambridge

Stories from our Customers

★★★★★

Ordered a Senate Deep Blue as my wedding watch, so happy to support a local business producing fantastic watches, what topped it off was a surprise same day delivery personally from the guys at Beaucroft. Absolutely outstanding.

Matt E

Cambridge, UK

★★★★★

Thrilled with my watch. Arrived in a lovely presentation box, fits comfortably and looks super stylish. Keeps the time accurately. Definitely a watch that gets noticed and feels unique. Thank you so much!

Katrin E

UK

★★★★★

Beaucroftwatches are superb… fantastic timepieces at great prices..the quality is excellent as is the customer service.. highly recommended 👌

Alan L

Essex, UK

★★★★★

It appears perfection is achieved not when there’s nothing more to add, but when there’s nothing left to withdraw. The watch, the customer service, everything about Beaucroft is perfection.

Jeremy B

UK

★★★★★

Very much in love with my Senate and the customer service. Wife still catches me admiring it.

Jan B

UK

★★★★★

Beautiful watch. We bought it as a graduation present for our son. He's delighted with it - a perfect memento of his time at Cambridge and his graduation in the Senate House.

Neil F

Cambridge, UK

★★★★★

I couldn’t love this watch more, it is a statement piece for me and I always feel great when I put it on. Stunning timeless design and very personal sales process. I’d highly recommend.

Victoria K

Dallas, TX